Category Archives: U.S.

Jack Daniel’s goes for gold

Even though London 2012 has every sort of sponsor you can imagine, from energy to snacks, I doubt very much that there was the opportunity for a brand to become “Official alcohol partner of London 2012”. Aside from the Champagne … Continue reading

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Stoli starts with an Absolut blank?

The flavoured vodka brand, Stolichnaya, (Stoli for short), has recently launched a new TVC campaign showcasing the “Most Original Night”. Through the eyes of director Jonas Akerlund, (famous for making videos for Lady Gaga and Madonna), we see how Stoli … Continue reading

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Baby it’s cold outside

Jack Daniel’s has unveiled a blissfully wintery new bottle design for their Winter Jack Apple Punch.  As in their print advertising campaign, Jack Daniel seems to be playing on American, log cabin nostalgia. The idea that Dean Martin may sip away … Continue reading

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Can you believe it?!

So last year we reported on the sale of Arkay. Now this beverage caught our attention for two reasons: Number one for its 0% alcohol credentials and number two because it came in a can. At the time, this was … Continue reading

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Holidays are coming…

So, the first week of December has been and gone, which means one of many things, but in particular whisky-fans, you are probably wondering when to buy your Christmas tree? But if you want to go one better than the … Continue reading

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Hunt the whisky thief

US agency, Evolution Bureau, has launched a Facebook game, for Irish Whisky Jameson, which takes users back to the 18th century Dublin and asks them to find out who stole a precious barrel of the whisky. Gamers can meet characters around the city … Continue reading

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And the winner is…

The Whisky Bible, compiled by whisky expert Jim Murray, is one of the most respected review sources in the industry. This year, he tasted an incredible 1,200 whiskies for the 2012 edition. The winner of World Whisky of the Year, announced … Continue reading

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