Category Archives: Brazil

Step Together with Johnnie

Unfortunately or fortunately, depending on your Saturday night TV preferences, this is not  a new latin dance number. Instead, Johnnie Walker have decided, with the help of BBH, to continue the ‘Keep Walking’, ‘working-for-the-greater-good’ ethos, creating a new TV spot … Continue reading

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Jose Cuervo joins forces with OKGO

Ever wanted to be a rock-star? Well now Jose Cuervo is offering you that chance, allowing consumers to share the stage with the American band OKGo celebrated for their viral videos, (including a dance routine on treadmills) The campaign revolves around … Continue reading

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The giant wakes

Brazil is booming. The country’s economy grew by 7.5% in 2010 and Brazil is enjoying its highest GDP expansion since the 1980s. Industry is growing faster than most sectors, expanding by 10.1% in 2010. Only China and India are competing in … Continue reading

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Dram roll please…

Music and whisky appear to be natural bedfellows. I recently went to a fantastic Glenlivet event at Abbey Road; Jack Daniel’s has a long association with rock music; and Ballantine’s has been collaborating with the producer Carlos Jean in Spain … Continue reading

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