The artist responsible for the Gorillaz has become the latest artist to put his brush to the Absolut bottle. In his signature style, Jamie Hewlett’s design shows stereotypical English characters over the last 200 years, from the 18th century English dandy to a 1960s punk and a 21st century WAG against a backdrop of a modern London skyline.
With the world’s attention on London in the run-up to the 2012 Olympics this is likely to be one of many London souvenirs which will be coming our way, even if not raving about the Games itself. Hewlett’s red, white, black and blue colour scheme adds to the patriotic feel of the bottle and will probably appeal to art collectors as well as vodka lovers.
Look out for the bottle on sale now in Selfridges and Harvey Nichols, for a very reasonable £20.99